In Honor of Rabbi zvi Kogan
50 STATES.
A Cybertruck journey across all 50 states — spreading light, kindness, and the legacy of a remarkable man.
The Mission
HONORING A LIFE OF GOODNESS
Rabbi Tzvi Kogan z"l was a beloved Chabad emissary who dedicated his life to spreading warmth, kindness, and Jewish pride. His tragic passing left a void — but also a call to action. The Mitzvah Truck is our answer.
We are driving a Cybertruck to all 50 states of America, bringing mitzvot, connection, and the spirit of Rabbi Kogan's mission to every corner of this great country. From small towns to major cities, we will show up — just as he always did.
Every stop is a tribute. Every act of kindness is a legacy continued. This is more than a road trip — it is a movement.
Watch
THE LAUNCH VIDEO
The Journey
On the Road
THE JOURNEY IN PHOTOS
Get Involved
JOIN THE MISSION
Want to host the Mitzvah Truck in your city? Partner with us? Or simply share your support? We'd love to hear from you.
Every message, every connection, every act of goodness — it all adds up. Be part of something bigger.